About Panorama

Panorama is a full-service insurance intermediary providing customized property, casualty, health and benefits solutions for both businesses and individuals nationwide. We deliver integrated, tailored, and fully vetted insurance services and strategies based on your unique needs.

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Our Story

Panorama Insurance Associates (PIA) started as a third-generation, family-owned business in 1973. For almost 50 years, the Hammack family owned and operated PIA as an insurance intermediary that helped businesses get the insurance they needed through genuine conversations and complementary connections. In 1985, the Hammack family established the Affiliate program to help other insurance agents benefit from PIA's diverse strategies and full range of resources.

In early 2023 the founders of Panorama Risk and Insurance Solutions and Professional Insurance Associates decided to merge and scale operations in a transaction that formed Panorama Insurance Associates.

Today Panorama is a technology enabled insurance intermediary providing a broad range of customized insurance solutions and operational services which deliver value to the broader insurance spectrum.

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We know insurance from the ground up.

- Shivam Ashoka, Chief Executive Officer, Panorama Insurance Associates, Inc.

High Touch Approach

Our high-caliber team of senior experts provides dedicated, hands-on attention to clients. As a privately held firm, we are focused on client retention, not quarterly profit margins. We reinvest a significant portion of our earnings into continuous innovation and provide high-touch customer service to clients.



We are the pre-eminent insurance exchange driving the future of the industry by bridging strong relationships and reputation of the past with the technology of the future to provide transformative solutions for insurance agents, clients, and carriers.



Through our innovative and inclusive approach, we strive to be the premier, foundational partner for building, maintaining, and growing business within the insurance industry.



We recruit and support committed and passionate people who share our values, and we invest in growing and developing their careers in an open and positive environment of mutual respect.

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